Facebook Google Aim Of The New Social Services

Google Inc., frustrated by a series of unsuccessful attempts to break the social network, is to take another connector to push Facebook and other social sites with a hot new service called Google More.

Google has designed the service, announced Tuesday, to tie all its online properties, setting the stage for a social network itself. It is the largest raid of the company on social networking, from the co-founder Larry Page made the executive in April.

Page made social networking a top priority on the No. 1 global Internet search engine, whose position as the main gateway to online information may be in danger because people spend more time on sites like Facebook and Twitter.

You can set the service in addition to Facebook, which has more than 500 million users, Google is betting on what he says is a better approach to privacy, hot-button issue has been blown on Facebook, and Google in the past.

Central to Google Plus are the so-called "circles" of friends and acquaintances. Users can organize contacts into different environments, tailor - family, friends, work colleagues or college, for example - and share photos, videos or other information only in these smaller groups.

"In the virtual world is not this" separate box "and write and have no idea who is going to do, or whether to land or how it will be embarrassing for six months," said Google vice president of Product Management Bradley Horowitz.

"For us, privacy is not buried deep six panels," he added. Facebook, which has been criticized for confusing privacy controls, a feature introduced last year, which allows users to create small groups of friends. Google, not to mention Facebook by name, said attempts by other social networking services "to create groups were" lock on "activities that do not work so well.

Plus Google will be extended to a limited number of users in what the company calls a field study. Only invited guests will first be able to use the service. Google did not say when it would be more widely available.

Read BUZZ Google stock has put pressure on concerns about rising costs within the company and increase the regulatory procedure with scrutiny - not to mention the difficulty of social networking. U.S. Federal Trade Commission, among other things, is reviewing its business practices. The company's shares have fallen nearly 20 percent this year, weak market in 2010.

Google to create more, the company returned to the drawing board in the wake of several notable failures, including Google and Google Buzz Wave, a microblogging service was marred with the launch of privacy blunders.

"We learned a lot of buzz, and one of the things we learned is that there is a real opportunity in the market for a product that takes people's concerns about privacy and how their information is shared" says Horowitz.

Google, with $ 29 billion in revenue last year, attracted over a billion visitors from around the world for its sites in May, more than any other company, according to analyst firm comScore Web. But the more time people spend on Facebook: The average American visitors spent 375 minutes on Facebook in May, compared to 231 minutes of Google.

Google seems more designed to make its online properties ubiquitous part of the online experience every day, instead of being places where Internet users the opportunity to check in search of a page home or check e-mail.

As with the Facebook service, Google has a web page more important than a constant update shows comments, photos and links shared by friends and contacts, reports Reuters.

A toolbar at the top of most Google sites - as the main search page, the site of Gmail and maps of the site - allows users to access their personalized nutrition information. You can then make its own flow information.

In addition Google will also offer a special video chat feature, where up to 10 people can get on a conference call. And Google will automatically save the pictures taken on mobile phones in its Internet servers, allowing a Google image-Plus user access from any computer and share them.

Asked if he expected people to switch from Google to Facebook Plus, Google vice president of engineering Vic Gundotra said that people may decide to use both. "People today use multiple tools. I think what we propose here has some very clear advantages around certain basic needs, "he said.